Titles and URLs on the batch
Set Shop, About, and Best sellers once. Every ad in the launch can carry the same sitelink set.
Sitelinks
Sitelinks are the extra destinations under a Meta ad: Shop, Returns, Best sellers. AdManage lets you add them on the launch, with a three-link minimum when the feature is on, instead of rebuilding them ad by ad.
Shop → /collections/all Best sellers → /collections/bestsellers Returns → /pages/returns
Three links is the minimum AdManage will launch. Add more when the catalog needs it. Titles and URLs are set on the batch.
Sitelinks
The extra links ship with the ads
What it does
Set Shop, About, and Best sellers once. Every ad in the launch can carry the same sitelink set.
Meta needs enough sitelinks to render the unit. AdManage requires at least three valid links when sitelinks are enabled.
Sitelinks are a Meta surface. The column stays out of the way on TikTok and other channels.
Why this exists
If sitelinks are added after publish, the live ad and the approved preview do not match. They should be on the draft you send to the client.
Meta will not render a half-built sitelink set. The launch tool has to enforce the minimum before you click publish.
How it runs
Enable the field on a Meta launch.
Each sitelink needs a title and URL. Three is the minimum that will publish.
Sitelinks go out with the creative, not as a later Ads Manager edit.
FAQ
At least three sitelinks with a title and URL when the feature is enabled. That matches what Meta needs to render the extra-link unit.
No. Sitelinks are a Meta ads feature. AdManage hides the field on TikTok and other non-Meta launches.
Yes. Set a default set on the batch, then change the sitelink spec on a row when that creative should point at a different collection.
No. Sitelinks are extra URLs under the ad. Product extensions pull catalog items into the creative. Teams often use both on shopping launches.